Avoid scheduling the event on a date that interferes with other activities.
For schools, engage your principal, teachers, PTO leadership, and staff to encourage participation and generate enthusiasm for the event among students and parents.
Start early and inform as many people as possible of the date and time of your event.
Create a Facebook event page and encourage your friends to share the event. Link to Blue Baker’s fan page or website (BlueBaker.com).
Email a jpeg image of your organization to firstname.lastname@example.org so we can promote your event on our Facebook page.
Recruit friends and volunteers from within your organization to promote the event and attend.
Communicate your group’s fundraising goal and explain how the fundraiser will benefit your organization. If your fundraising goal is met, consider offering a reward that is fun and creative.
Distribute flyers and posters to your supporters at least two weeks in advance.
Send students home with a visual reminder about the event (stickers are effective).
During the event
Recruit 10-12 volunteers to work the event. (It works well to assign two shifts each with 6 volunteers.) Two volunteers are needed at all times for each of the following roles:
- 2 Bakers (Work in our bakery scooping and baking cookies to sell to your group. Please wear pants and close-toed shoes. We will provide hats and aprons.)
- 2 Cookie Sellers (Sell warm cookies in the dining room to your group.)
- 2 Greeters (Welcomes guests from your group.)